Marketing Manager
Location: London (Hybrid)
Length: ASAP until November 2025
Rate: £48.08 p/h
Hours: 9am – 6pm
Job Description:
- Drive marketing related outcomes for one or a few projects/products as a key contributor by proactively taking initiative to kick off work streams and projects.
- Drive and guide the user research, market analysis, and insights to make valued business recommendations to cross-functional partners on products and features.
- Develop critical user journeys for future and active consumers and a cohesive user lifecycle strategy in collaboration with cross-functional stakeholders.
- Define critical opportunities to drive step-changes in user growth, increase user engagement with new product features, and drive user adoption of existing features.
- Develop and execute marketing strategy and plans, working closely with sales and marketing leadership.
- Contribute to project scoping and manage project priorities and allocation of technical resources within the project.
- Set challenging but achievable goals and measure success logically.
- Generate and structure a plan and strategy to execute on a project and approach.
- Take the lead to manage competing stakeholder interests and priorities while keeping relevant parties (manager or stakeholders) in the loop on potential issues.
- Proactively and systematically identify and propose new opportunities while expanding beyond usual scope of expertise.
- Prioritize the most impactful ideas to drive growth and make sound business decisions independently.
Challenge
- Help solve problems with multiple approaches to reach an optimal solution.
- Build new processes, procedures, methods, tests, and features with foresight to anticipate and address future issues.
- Propose solutions and new ideas to drive work forward.
- Dig in and understand the detailed insights and big picture implications while understanding the strategic view.
Influence
- Influence across team(s) and areas of expertise with similar objectives to align resources and direction and scale work.
- Develop strong relationships, internally and externally, offering support and direction to team members.
- Mentor and guide junior team members in their work and help them to onboard.
- Proactively reach out to partner teams to understand their goals, help them
understand the marketing teams goals, and ensure both, are aligned.
- Act as a trusted partner to senior stakeholders and external partners in the product and feature development process.
- Provide guidance to and manage relationships with partners, agencies, or temporary, vendor, and contractors (TVCs).
- Guide the integration of multiple adjacent project timelines, goals, and objectives.
- Ensure all work, whether produced personally or by an agency, supports and builds the brand, and maintains quality, accuracy, and timeliness.
- Act as subject matter specialist for relevant cross-functional stakeholders on the voice of a product or marketing program.
- Utilize comprehensive knowledge of core products, user insights, messaging/positioning, voice, and overall brand marketing strategy.
- Proactively develop industry or product landscape knowledge and stay up to date on the latest industry trends.
- Possess deep understanding of the nuances of specific product voices or goals that can be adapted to different communications as needed.
- Communicate and present confidently to cross-functional audiences and influence the direction of work through effective presentations.
- Possess a firm grip of new ideas, processes, and approaches critical to the role (e.g., AdWords for small- and medium-sized business marketing).=
- Develop new and complementary skills to enhance current knowledge and expertise and apply them to team and existing work.
Additional information:
Responsibilities: Passionate about AI, with strong understanding of industry trends, competitors’ products and position in the industry, Ability to manage ambiguity and constant change, Excellent project management skills, Strong communication skills, ability to create clarity amidst uncertainty and provide detailed, clear instructions to local teams and agencies. Proven track record of success in delivering projects on time and within budget. Strong problem-solving skills.
