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Junior Digital Marketing Manager - Ecommerce

Job description

Digital Marketing Manager - Ecomm/Music
Location: London/hybrid

Our client is one of the worlds most high profile music brands. They are currently looking for a junior Digital Marketing Manager to join their retail ecomerice team

Responbilities include: 
  • Owning the digital marketing strategies for one of the brands most well know ecomm retail sites and being responsible for growing the stores’ online audiences, developing and delivering their digital marketing campaigns.
  • Working closely with the retail brand store managers to deliver creative digital marketing strategies and proactively project manage campaigns across a wide range of releases in a fast-paced environment.
  • Running analysis and creating reports on growth and changes to social networks for our client’s artists. Making creative recommendations based on findings.
  • Audience analysis, drawing up current audience picture and strategizing to bring in new audiences.
  • Managing multiple daily product newsletters builds and sends to hit daily announce deadlines.
  • Pro-actively managing the strategy for multiple social media channels with a focus on customer acquisition, brand-building, and customer engagement.
  • Working with the CRM department to spot opportunities for regular brand introduction email newsletters to artist mailing lists
  • Daily management of Facebook, Twitter & Instagram plus researching new platforms for customer engagement and marketing opportunities
  • Monitoring week on week growth, engagement, new social and mailing list sign ups and unsubscribes and creating weekly reports to track trends and guide future marketing strategies
  • Responsible for monitoring & analyzing campaign results; report learning to media team & stakeholders.
  • Interact with front-line and third-party label marketing managers to present ideas and results related to campaigns & to ensure that the retail brands are included in all marketing activity where possible
  • Regular competitor analysis reports to spotting opportunities for growth
  • Executing initiatives across social media, partnerships, paid search, email marketing.
 
In order to be considered:
  • Experience in digital marketing, social media & using CRM tools to build out HTML mailers
  • Experience of working with CRM systems, segmenting data, running split testing and analysis
  • Proven experience planning and executing strategic CRM campaigns with a focus on driving Ecommerce revenue
  • Experience of working with CRM systems, segmenting data, running split testing and analysis
  • Experience of using a range of CRM tools via CMS to build/create personalised marketing mailers
  • Knowledge of social commerce management E.g. Instagram and Facebook shopping
  • Google Analytics experience and ability to analyse data sets to optimise mailer templates
  • Shopify or similar e-commerce stack front-end & back-office experience
  • Thorough understanding of digital landscape (social media, digital marketing platforms, influencers etc.)
  • An analytical and data driven approach to marketing and be able to spot key opportunities for growth and consumer engagement across multiple channels
  • Fast and independent learner and ability to manage time efficiently and work under pressure to tight deadlines
  • Strong working knowledge of HTML.
  • Intermediate graphic design skills on Adobe Photoshop.
  • Track record of managing multiple and concurrent tasks/projects; multitask and prioritize to adhere to tight deadlines, experience in coordinating with various different teams and skillsets.
  • An understanding of online retail and knowledge of the products sold on the stores.
  • Track record of managing multiple and concurrent tasks/projects; multitask and prioritize to adhere to tight deadlines, experience in coordinating with various different teams and skillsets

If you haven't heard from us within 7 days, I am afraid you haven't been successful this time. Please do keep an eye on our website careermovesgroup.co.uk for further opportunities.
 

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