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CRM/Marketing Manager

  • Location:

    London

  • Sector:

    Marketing, Creative, Digital & Tech

  • Job type:

    Permanent

  • Salary:

    Comp salary

  • Contact:

    Kelly Howe

  • Contact email:

    kelly@careermovesgroup.co.uk

  • Contact phone:

    209 758 4300

  • Job ref:

    BH-38864

  • Published:

    4 months ago

  • Expiry date:

    2048-07-18

  • Startdate:

    2021-03-03

CRM/Marketing Manager
Global Music Label
Comp Salary

This role comprises of a comprehensive consumer relationship-marketing service to a music label and most importantly to their consumers. This role sits within the team that are responsible for growing the value of consumer data through the implementation of strategic group-wide initiatives. 

Key responsibilities:
  • Develop creative and innovative ways to increase engagement and promote database growth
  • Devise communication strategies for all artists in cycle, utilising new technologies and developments in CRM systems.
  • Ensure data is best optimised for segmentation across all channels
  • Create inspiring, original, and forward-thinking CRM plans for key artists that nurture existing fans whilst also acquiring new ones. 
  • In-depth data analytics to produce monthly performance reports & campaign analysis for both the label and its artists. 
  • Analysis of on & offline campaigns in order to provide recommendations for the labels marketing & digital teams

To be considered you must have:
  • Proven experience working in CRM, Fashion/Entertainment or in a Digital Agency managing multiple accounts
  • Personable and actively emerged in music culture and its consumption across multiple channels
  • Highly numerate, analytical and results orientated with a clear focus on high quality and business profit.
  • Aware of current and emerging CRM Communication Technologies & Tools, Data Management Systems, Google Analytics suite, Digital Technologies, CRM in Social Media, and Digital Youth.
  • Excellent IT skills including competency across all Microsoft packages, especially Excel and PowerPoint.
  • A strong working knowledge of Google Analytic tools, tracking parameters & analysis.
  • Diligent and reliable, capable of managing and delivering on multiple projects simultaneously and to a high standard, both autonomously and as part of a team.
  • Proven ability to make rational judgements from the available information, by demonstrating an inquisitive and analytical approach.
  • Experience of working with CRM systems and delivering qualitative & quantitative analysis
  • Very familiar with current issues and music-based trends; stays ahead of the game.
 
Desirable
 
  • Good quality PowerPoint presentation & HTML coding skills
  • Affiliate program awareness and data management experience
  • Pro-Active & confident communication skills with all levels of management

If you haven't heard from us within 7 days , I am afraid you haven't been successful this time. Please do keep an eye on our website careermovesgroup.co.uk for further opportunities.