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384197 UX Writer

  • Location:


  • Sector:

    Marketing, Creative, Digital & Tech

  • Job type:


  • Salary:

    £26 - £29 per hour

  • Contact:

    Mark Pender

  • Contact email:

  • Contact phone:

    0207 758 4300

  • Job ref:


  • Published:

    14 days ago

  • Duration:

    6 Months

  • Expiry date:


  • Startdate:


Writers are the voice of Google. They craft the intuitive, inspiring text seen and heard in products across the web, on mobile, in homes and cars – always acting as an advocate for our users. They do this by collaborating with product managers, engineers, designers, researchers, and others to imagine, design, test, and deliver products and product features used by hundreds of millions of people around the globe. You’ll be based in London working predominantly with the AdSense UX, Eng and PM teams and you may also occasionally be required to collaborate with people in Mountain View and New York.
AdSense is a Google product that lets website publishers monetize their content with ads. You’ll be part of a great UX team that works to support AdSense publishers with a focus on how to best communicate and manage automated user experiences. You will also write exemplary copy to support our AdSense for Platforms and new acquisitions projects. 
Potentially you’ll be responsible for some UX writing work across our related publisher products where we’ve designed a shared UI (AdMob and Ad Manager), plus Content Strategy work supporting PM working with the shopping and commerce teams.
Overall Responsibilities: 
  • Write clear, concise UI text for use in publisher-facing user journeys, some of which will be automated and will require of the UX Writer careful consideration and collaboration with all UX, Eng and PM partners.
  • Help develop, maintain and implement of Automation Content Strategy principles and guidance that your UX, Eng and PM partners have bought into and will use to guide what they build.
  • Contribute Content Strategy and UX Writing support for AdSense for Platforms and our Publisher/creator acquisition projects.
  • Act as a subject matter expert and point of contact for UX writing for AdSense (i.e. consulting hours).
  • Contribute to design specs, systems thinking, and unified UX collaborative processes.
  • Help coordinate the localization process, work closely with Legal teams to understand and interpret constraints, and recommend variants to test. 
  • Take on additional projects as available.
  • Bachelor’s degree in English, Journalism, Communications, or related field (Human Computer Interaction, aka HCI, or Psychology)
  • At least 3-5 years of product UX writing experience. 
  • Ability to diplomatically juggle competing priorities and potentially ambiguous direction in a chaotic, deadline-driven environment. 
  • Annotated portfolio of demonstrated UX writing and content strategy projects. 
  • Mastery of writing mechanics to the extent that no copy-editing is needed. 
  • Experience working closely with cross-functional teams of designers, researchers, engineers, and product managers. 
  • Ability to justify content decisions with established best practices, understanding of engineering capabilities, and research-driven principles.
  • Strong working familiarity with Google Workspace software (Sheets, Docs, Slides etc)
Soft skills:
  • Strong verbal and written communications, including developing presentations and deliverables
  • Proven ability to drive design thinking through working closely with UX and product teams
Nice to Have Skills/Qualifications 
  • Publisher or advertiser product/B2B experience
  • Experience writing  environment 
  • Familiarity with an ads ecosystem: publishers, consumers, advertisers 
  • Experience developing or working within a content framework
  • Strong working familiarity with Figma